3 Reasons You’re not Making Money as a Copywriter… and How to Turn it Around
Before you started your copywriting business, you dreamt of typing away on a veranda somewhere in the sun with a mojito at your side. You’d step away every few hours for a quick dip in the pool and a refresh.
But it didn’t quite turn out like that.
If your business is causing you pain right now, then that is a signal that you need to make some shifts. No problem, you don’t need to panic! But worse than panicking is avoiding the situation completely.
Recognizing the problems is the first step to building a better business.
Let’s look at three reasons you might not be making enough money as a copywriter and fix it now!
Start by identifying who your ideal clients are, and the types of jobs do you most enjoy working on. Maybe you prefer a certain industry. Are you passionate about writing on topics relating to life coaching and personal development? Or do you like the technical challenges of working in finance and the nuanced detail of law writing?
When you first start out as a copywriter there will be some jobs you love and some you hate. That’s fine. That’s how it should be. Your job is to identify what you love, identify how you got that job, and repeat.
Look back — out of all the clients you’ve had, where did the ones you didn’t really want to work with come from? Now, think about the ones you did want. Where did they come from? Can you notice a difference here?
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